The passive house standard is a misunderstood thing here in New Zealand. “It’s too expensive”, “airtightness is a bad thing”, “polystyrene is bad”, “the standard must be reached exactly, or don’t bother”. In this very successful YouTube series, we follow Josh and his team build a house to the passive house standard from start to finish, dispelling myths and revealing the acute attention to detail that Compound is becoming known for and respected nation wide. The goals were multiple: develop a YouTube following, educate home buyers and attract customers, but also and probably most importantly, educate and inform the building industry. Despite other builders effectively being Compound’s competition, Josh is most passionate about helping to reform the building industry and getting other builders onboard with building in this more sustainable way.

Having started with zero YouTube subscribers, as of Jan 2023 we are now up to:

• 16k views on the first episode, 34k across the series
• 1.44k YouTube subscribers
• Two new builds contracted by watchers of the series
• Multiple builders have been in contact with Josh about changing their own practices, and building their own houses using methods seen in the video.