CLIENT: RIFTERS GIN
DATE COMPLETED: February 2021
PROJECT DETAILS: Brand Story
PROJECT INVOLVEMENT:
Arrowtown Distillery wanted to introduce themselves to the industry and their customers. They really saw value in connecting with their customers and telling a detailed and personal story of their journey into this new venture. The best way to do this was through a commercial documentary.
I focused on the uniquely Central Otago lifestyle and attitudes of the two founders, Hamish and Stu. The visual style and colour pallet was born of the dramatic, rugged vistas on show in this iconic region.